The web is not an ecosystem that thrives on diversity; the main forces
of its expansion are homogenization and monopolization, with only a
handful of companies--Facebook, Google, Microsoft, Apple, and
Amazon--dominating the digital landscape....
It has changed the way we read and write, and this is why seemingly
every news website, from The Washington Post down to Refinery 29, looks
and sounds the same. Every publisher is looking for what will travel
well on the internet, and what travels well can be determined by a
fairly straightforward formula that skews toward simplification, whether
it is a cheery explainer or a blunt appeal to outrage.